Websites and automation that make local businesses work better.
Modern, mobile-friendly websites, and practical automation that takes the repetitive admin off your plate. Built by someone who spent 14 years running a multi-channel e-commerce business.
What I do
Two things, done properly.
A good website gets people through the door. Good systems stop the business drowning in admin once they're inside. I do both, and I start with the business problem rather than the software.
Running a multi-channel e-commerce business, working directly with the technology behind it.
I've been on the other side of the table, living with the commercial consequences of technology decisions.
Based in Forres, Moray, working with businesses locally and across the UK.
Recent work
Redesign concepts for Forres businesses
Concepts showing how three local websites could look and work today, built from each business's own content, logo and photos.
How I work
Measure. Connect. Understand. Improve.
Review
A look at your current site and how enquiries and admin actually flow.
Plan
A clear, prioritised route forward rather than a shopping list of new technology.
Build
The website and the automations, using what you already have where it makes sense.
Improve
Once something can be measured, it can be understood and improved.
Something in the business should work better.
Tell me what's causing the frustration, taking too much time or holding the business back. You don't need to know what the technical solution is.